Creative who has travelled a journey from the top-notch mainline agencies to the activation, to the new age digital agencies. He's totally driven by the change which has happened in the ad industry. It’s helping him to keep that curious kid withing me excited and alive.

His work has defined me well, in the Indian advertising industry as well as in the international advertising industries like Malaysia, Singapore, Indonesia.

All that passion and hard work over the years has also transformed into many international awards. Pieces like Code Name: Uri, 8-bit Jurno for Vice Media at Dentsu Webchutney Mumbai, has won many shortlists as well as the metals at Cannes, Spikes, D&AD, Oneshow, Adfests.

Likes to get motivated and inspired by the work which hee sees and likes to pass on the same to the new generation which can keep the magic of creation going further.