White Square | Белый Квадрат

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Name

Gastronom

Advertised product

Vodka

idea

GASTRONOM haute cuisine vodka is based on two different blends, each of which reveals the taste potential of fish and meat menu items. The design of the label and bottle, which has a "gastronomic-wine" origin, emphasizes the name of the drink. It is this feature of the compatibility of tastes that is put on the label with a bizarre engraving, metaphorically playing up the tandem of a dish and a drink. The design concept speaks of vodka as an accompaniment to delicious dishes - from dumplings and steak to fish soup and charcoal cod. The appearance of GASTRONOM plays on the territory of aesthetics and taste and speaks of new situations of consumption, showing that drinking vodka with dishes is not only tasty, but also beautiful.