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Name

Giraffe Wardrobe

Advertised product

Giraffe Wardrobe

idea

The client — Giraffe Wardrobe (“Shkaf Zhiraf” in Russian) — specializes in manufacturing sliding door wardrobes. Agency had to come up with a bright identity to fully explore the creative naming. The laconic design is easily adaptable to different media. Thanks to that, designers developed solutions for polygraphic materials, website, and outdoor advertising, and also branded the company’s corporate uniforms and vehicles.

credits

Designer: Julia Lyalina Project Manager: Natalia Timofeeva Copywriter: Olga Starotitorova Account Manager: Julia Nasekaylo Photographer: Aliaksei Karzhanets Creative Director: Olga Kashkan Art Director: Dmitry Kashkan