White Square invites representatives of creative industries, including advertising, marketing, design, and other communication directions to submit their best entries implemented in 2021-2022 into CREATIVE category.
CREATIVE category includes 7 contests: film, print, radio & audio, outdoor, branded content & entertainment, integrated, creative use of media.
The essential criteria of judging are a creative idea and its execution. Learn more at Entry Kit.
The jury of White Square 2022 will be represented by creative and art directors, top managers of the leading international agencies which headline creativity rankings in their markets - persons with worldwide recognition in advertising from more than 30 countries, holding tones of prestigious festival awards and rich experience of judging at most remarkable creative festivals around the globe.
Besides CREATIVE category, White Square contest program also includes:
BRANDING: communication design, packaging design, digital & interactive design;
MARKETING SERVICES: brand experience & activation, PR, direct, campaigns: sectors, innovations;
MEDIA: channels, excellence in media, media campaign;
DIGITAL: digital, mobile, social & influencer, creative data;
CRAFT: film craft, print & outdoor craft, excellence in radio & audio;
MASS MEDIA CONTEST: communication, digital & mobile, reach, integrated campaigns, change for good. brands, change for good. non-profit.
White Square is held with the help of European Association of Communications Agencies (EACA) – the largest industrial association in Europe – and is avtively supported by advertising and marketing mass media.
Prize-winning and winning works of White Square 2022 will get more than 50 publications in industrial mass media. White Square festival is included into industrial rankings that provides an additional opportunity for promotion of agency-winner.